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Figures, garage kits and model kits.

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ReleasesBandai Announces Revived Super Alloy “Secret Squadron Gorenja” Set for February 2027, Priced at ¥33,000

Bandai revealed at the Tokyo Toy Show 2026 that the revived Super Alloy line will launch the full “Secret Squadron Gorenja” set in February 2027, priced at ¥33,000. The set features all five heroes as die‑cast figures reproduced via 3D scanning, with new rotating wrists, colored weapons and an added enemy figure “Iron Mask General Temjin”, alongside other revived items such as the “Super Alloy Beast King Goliath”.

Hobby Watch（Impress） · Original ↗ ·
Figures/GKBandai

EventsTenacious Toys 2026 NYCC Booth 1771 Lineup and Exclusives

Tenacious Toys will host the Tenacious Collective at booth 1771 for NYCC 2026, featuring brands like UVD Toys and Furry Feline Creatives. The booth will release three exclusives: Atomik OG Roller Blue, MAD Toy Design Citizens Blue GID, and Jae Martin's Lovestronaut Tenacious HRT Edition, alongside various blind boxes, resin figures, and vinyl toys.

Spanky Stokes · Original ↗ ·
Blind boxFigures/GKVinyl plush

IndustryKotobukiya’s bishōjo model series surpasses 10 million units shipped worldwide in September 2026

Kotobukiya announced that its bishōjo model series has shipped over 10 million units worldwide as of September 2026. Since the launch of Frame Arms Girl – Todoroki in 2015, the line has expanded with titles such as Megami Device, Sōsai Shōjo Teien, and Arcanaedia. The milestone reflects strong global demand across Japan, Asia, North America and Europe, underscoring the segment’s growth.

寿屋 Kotobukiya（PR TIMES） · Original ↗ ·
Figures/GK

CapitalBandai Namco Q1 2027 Earnings: Gunpla, Dragon Ball, and One Piece Drive Toy Business Profit Surge

Bandai Namco announced its Q1 2027 earnings on August 6, 2026, with net sales of 328.4 billion yen (+9.3% YoY) and operating profit of 69.2 billion yen (+33.3% YoY), marking a record high. The Toy & Hobby business saw net sales of 192.7 billion yen (+31.3% YoY) and segment profit of 53.9 billion yen (+89.1% YoY), driven by Gunpla, Dragon Ball, One Piece, trading cards, and capsule toys.

Bing News: Bandai Namco toys · Original ↗ ·
Figures/GKBuilding blocksCards/TCG

CapitalBandai Namco's Gundam IP revenue grew 2.50x over 5 fiscal years; Toy & Hobby accounts for 60.8% of profit across 5 business segments

Bandai Namco reported 1.3482 trillion yen revenue and 189.5 billion yen operating profit for the fiscal year ended March 2026. Toy & Hobby generated 674 billion yen revenue and 126.9 billion yen profit, accounting for 60.8% of total segment profit. Gundam IP revenue grew from 101.7 billion yen to 254.3 billion yen over five years.

Bing News: Bandai Namco toys · Original ↗ ·
GundamFigures/GKBandai

ReleasesKaiyodo Announces ATDan & Hanasa Collaboration: Hatsune Miku “Goldfish” 1/7 Figure, slated for June 2027

Kaiyodo announced a 1/7 scale Hatsune Miku “Goldfish” figure, slated for release in June 2027 with a suggested retail price of ¥44,000 (tax included). Based on an original illustration by ATDan and Hanasa, the figure features 12‑color tampo‑printed eyes, pearl‑coated clear parts, and stands about 360 mm tall (including base), and will be sold through TSUTAYA, AmiAmi, Yodobashi Camera and other retailers.

海洋堂（PR TIMES） · Original ↗ ·
Figures/GKHatsune Miku

OpinionOriginal IPs Breakthrough: From Billion-Yuan Market to Homogenization

China's designer toy market is projected to exceed 100 billion yuan in 2026, with brands like POP MART and TOP TOY increasing original IP investment. The industry faces homogenization in categories like vinyl plush, requiring brands to balance industrialization with continuous innovation.

Bing News: 潮玩 品牌 · Original ↗ ·
Blind boxFigures/GKVinyl plush

EventsIBTE Indonesia 2027 Set for August, Covering Building Blocks and Blind Boxes

The IBTE Indonesia International Toy and Art Toy Exhibition will be held from August 18 to 21, 2027, in Jakarta, covering 20,000 square meters with over 1,000 booths and expecting 40,000 international buyers. The event features categories like building blocks, blind boxes, figures, and anime merch, aiming to provide a B2B platform for Chinese companies to enter the Southeast Asian market.

Bing News: 潮玩展 · Original ↗ ·
Global expansionBuilding blocksBlind box

EventsKotobukiya to Open Temporary Store “Kotobukiya Diversity Tokyo Plaza” in Odaiba, Early November 2026

Kotobukiya Co., Ltd. announced it will open a temporary store, Kotobukiya Diversity Tokyo Plaza, on the 5th floor of DiverCity Tokyo Plaza in Odaiba in early November 2026. The shop will showcase and sell model kits, figures and exclusive items with store‑specific bonuses, following the concept of ‘see, touch, take home’. The initiative aims to attract both domestic and international visitors, boost brand visibility and create new customer touchpoints.

寿屋 Kotobukiya（PR TIMES） · Original ↗ ·
Figures/GKShows/Pop-upsTheme parks

ReleasesKotobukiya launches OSHI WORKS Mini figure series, first wave now open for pre‑order

Kotobukiya began accepting pre‑orders on August 25 for the first wave of its OSHI WORKS Mini figures, featuring “Neko Neko”, “Neko Neko (En'yūkai Ver.)”, “Persona 3 Reload Protagonist” and “Persona 5 The Royal Joker”. The 10 cm tall figures have ball‑joint heads, are priced at ¥1,980 (tax included) and are slated for release in February 2027.

寿屋 Kotobukiya（PR TIMES） · Original ↗ ·
Figures/GK

CapitalPOP MART 2026 H1 Report: LABUBU Series Revenue Declines, Vinyl Share Rises to 57%

POP MART released its 2026 H1 report with 17.17 billion yuan revenue, up 23.8%. THE MONSTERS revenue fell 7.5% to 4.454 billion yuan. Vinyl product revenue reached 9.825 billion yuan, rising to 57.2% of total revenue. The company announced a 2-5 billion HKD share buyback plan, but the stock dropped over 8% and market cap fell below 200 billion HKD.

Bing News: 泡泡玛特 股价 目标价 · Original ↗ ·
ResalePOP MARTLABUBU

EventsGood Smile Company Announces Good Smile Fest 2026 Osaka Details: August 22‑23 Event and Exclusive Gifts

Good Smile Company will host the two‑day Good Smile Fest 2026 Osaka on August 22‑23 at Umeda Crystal Hall, showcasing over a thousand new figures, plastic models and other products. The event will debut the painted prototype of the CLAMP 35th‑anniversary × Good Smile 25th‑anniversary figure ‘Sakura Kinomoto My First Sparkle’, and feature an on‑site lottery and a capsule challenge for purchases over ¥2,000. Additional game‑related presentations and merchandise will be available, with updates posted on the official X accounts.

好微笑 Good Smile（PR TIMES） · Original ↗ ·
Figures/GK

EventsTakara Tomy Showcases BEYBLADE X, Licca‑chan and Gacha at Anime Expo 2026

Takara Tomy participated in Anime Expo 2026 in Los Angeles from July 2‑5, showcasing its BEYBLADE X battle tops, Licca‑chan dolls and Gacha capsule toys. Over several thousand visitors attended the booth, with more than 7,000 fans taking part in BEYBLADE X tournaments and the limited‑edition Hatsune Miku × Licca‑chan doll selling out each day. The company used live battles, interactive attractions and a Gacha Galaxy to let North American fans experience Japan’s “asobi” culture and expand its global presence.

多美 Takara Tomy（PR TIMES） · Original ↗ ·
Cards/TCGFigures/GKMEGA

OpinionTaobao Releases 2026 Toy New Opportunities Report: Five Sectors Drive New Growth

Taobao released the '2026 Taotian Toy New Opportunities' report, indicating the domestic market exceeds 250 billion yuan. With 36 million post-00s consumers and a 25% penetration rate, the report segments the market into three circles and highlights five key growth sectors: gaming peripherals, 'Three Kinds' clothing, celebrity merch, models, and trading cards.

Bing News: 潮玩 研报 评级 · Original ↗ ·
Blind boxMerchFigures/GK

OpinionTaobao Releases 2026 Designer Toys New Opportunities Report: Gen Z Leads, Five Sectors Drive Growth

Taobao released the '2026 Taotian Designer Toys New Opportunities' report, indicating the domestic market exceeds 250 billion yuan with over 36 million Gen Z users. The report divides the market into three circles and analyzes five growth sectors: game esports peripherals, 'Three Pits' clothing, celebrity peripherals, models, and trading cards.

Bing News: 潮玩 研报 评级 · Original ↗ ·
Blind boxMerchFigures/GK

ReleasesGood Smile releases Blue Archive Kisaragi Memorial Lobby Ver. 1/7 scale figure, pre‑orders start July 7, 2026

Good Smile Company opened pre‑orders on July 7, 2026 for a 1/7‑scale figure of Kisaragi (Memorial Lobby Ver.) from Blue Archive, priced at ¥19,800. The figure stands about 160 mm tall, includes a dedicated base, and faithfully captures the character’s seated pose, flowing hair and embroidered Chinese‑style dress. It is scheduled for official release in August 2027.

好微笑 Good Smile（PR TIMES） · Original ↗ ·
Figures/GK

EventsKAIYODO Opens “HOBBY LOBBY OSAKA” Store in Osaka’s Shinsekai on July 17

KAIYODO announced that its flagship hobby store “HOBBY LOBBY OSAKA” will open on July 17, 2026 in the Shinsekai district of Osaka. The venue will carry the company’s figures, model kits, blind‑box toys and exclusive store‑only items, and will feature a display area and hands‑on workshops for visitors to experience the brand’s sculpting culture.

海洋堂（PR TIMES） · Original ↗ ·
Figures/GKBlind boxShows/Pop-ups

ReleasesGood Smile Company releases Blue Archive “Alice – Awaken, Supernova!” 1/7 scale figure, reservations start June 25

Good Smile Company opened reservations for a 1/7 scale figure of Alice from Blue Archive on June 25, 2026, via its online shop, with the pre‑order period running until 23:59 on September 16. Titled “Alice – Awaken, Supernova!”, the figure stands about 230 mm tall, features a large “Supernova” light sword with opening mechanics, and is priced at ¥34,800 (tax included), without the optional “Nell” accessory.

好微笑 Good Smile（PR TIMES） · Original ↗ ·
Figures/GK

ReleasesGood Smile Company launches Blue Archive figma “Shiroko * Teller” with pre‑orders starting June 25

Good Smile Company announced on June 25, 2026 that a figma of Shiroko * Teller from Blue Archive is now open for pre‑order. The figure comes with expression parts (cool, smile, cry) and optional accessories such as an assault rifle, drone and mask, priced at ¥11,800 and slated for release in April 2027. Pre‑order can be placed via the company’s website.

好微笑 Good Smile（PR TIMES） · Original ↗ ·
Figures/GK

ReleasesGood Smile Company launches Blue Archive Nendoroid Basic “Seisen Mika (Swimsuit)” for pre‑order

Good Smile Company announced on June 23, 2026 that a Nendoroid Basic figure of Seisen Mika (Swimsuit) from Blue Archive is now available for pre‑order. The figure is priced at ¥4,400 (tax included), stands about 100 mm tall and comes with a dedicated base. Purchasers from the official shop receive a complimentary “shell + handle” part as a bonus.

好微笑 Good Smile（PR TIMES） · Original ↗ ·
Figures/GK

EventsKotobukiya Announces ArcanaDea Engage Fest 2026 for August 29 in Shinagawa

Kotobukiya announced that its original SF‑fantasy model kit series ArcanaDea will hold its first exclusive event, ArcanaDea Engage Fest 2026, on August 29 at The Grand Hall in Shinagawa, Tokyo. The free‑entry festival will showcase the entire line, offer event‑only merchandise, a pre‑sale of the Kotobukiya lottery and limited‑edition GaiaNotes color kits. It also features a seat lottery via LivePocket, an ASMR listening corner, a game demo area and a professional photography booth for model shoots.

寿屋 Kotobukiya（PR TIMES） · Original ↗ ·
Figures/GK

IP & collabsKotobukiya announces new Arcanadea comic, Yuru Kana Season 3 and model contest

In its June 11 press release, Kotobukiya announced the first chapter of the new Arcanadea comic “Arcanadea BURNING BRIGHT!” released on the official site, the launch of Yuru Kana Season 3 on June 10, and the schedule for the inaugural Arcanadea model contest. The announcement also confirmed that Mikako Komatsu will voice the character Charmed, and introduced new dioramas such as Ornera alongside upcoming model releases.

寿屋 Kotobukiya（PR TIMES） · Original ↗ ·
IP/CollabFigures/GK

EventsGood Smile's 2026 Tokyo Festival Draws About 25,000 Visitors, Showcases Over 1,000 New Figures and Model Kits

Good Smile Company held the two‑day “Good Smile Fest 2026 Tokyo” at Bellesalle Akihabara on June 6‑7, drawing roughly 25,000 visitors. The event featured more than 1,000 items, including over 100 debut pieces such as the pre‑painted prototype of the “Sakura My First Sparkle” figure, new “Hatsune Miku” releases, and a “Gyaru Tomoe × Hello Kitty” collaboration. A technology corner also showcased the company’s production process and a robotic arm painting machine, highlighting its manufacturing capabilities.

好微笑 Good Smile（PR TIMES） · Original ↗ ·
Figures/GKHatsune MikuHello Kitty

IP & collabsGood Smile launches limited Nendoroid Persona 5 Royal protagonist expression parts (June‑August)

Good Smile’s official Nendoroid Face Maker service is collaborating with the popular Nendoroid Persona 5 Royal protagonist Uniform Ver. basic, releasing six exclusive expression parts sold in two‑piece sets from June 6 to August 27, 2026. Customers can order them through the official website, and a weekly campaign on the service’s X account offers seven 30%‑off coupons to lucky participants.

好微笑 Good Smile（PR TIMES） · Original ↗ ·
Figures/GKLimited

ReleasesGood Smile launches 1/3‑scale Hatsune Miku V4 CHINESE figure, pre‑orders start June 4

Good Smile Company announced on June 4 2026 that pre‑orders have opened for a 1/3‑scale Hatsune Miku V4 CHINESE figure, running until July 29 23:59. The plastic, fully painted figure stands about 550 mm tall, is priced at ¥88,000 (tax included), and is slated for a March 2027 release. Designed by artist 豆の素 and produced by FREEing with a dedicated base, it captures Miku’s soft expression, twin‑tail hairstyle and detailed costume.

好微笑 Good Smile（PR TIMES） · Original ↗ ·
Figures/GKHatsune Miku
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