IndustryPOP MART Opens First European Flagship in Paris on Boulevard Haussmann
POP MART's first European flagship opened recently on Boulevard Haussmann in Paris, making it the first Chinese art toy brand in this core business district. The store blends Eastern creativity with Parisian aesthetics, featuring independent themed spaces for MOLLY, HIRONO, CRYBABY, and THEMONSTERS, along with interactive installations. This marks a milestone in POP MART's European expansion, with overseas stores reaching 221 and overseas revenue share steadily increasing as of mid-2026.
