Opinion搜狐

2026 Toy Brand of the Year: AI Adoption and Card Game Breakout Drive Market Growth

Domestic toy retail hit over 100 billion yuan in 2025, with designer toys growing 45.4%. The industry forecasts a 2026 market size of 183.949 billion yuan. AI-generated

Why it matters:Cites industry white paper data to analyze market structure shifts and the breakout trend of trading cards in 2026.

AnalysisCards/TCG

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Story:2026 Toy Brand Awards: AI & Cards Drive Growth