Kayou Deeply Engages in Nezha 2 IP Operations, First Batch of Merchandise Sells Out

Kayou secured the Nezha 2 license, and its first batch of products sold out quickly upon release. The second batch's online pre-orders exceeded 10,000 units. The company is ramping up restocks with its supply chain, holding a 70% market share in China's trading card sector. AI-generated

Why it matters：Analyzes Kayou's role in Nezha 2 merchandising, revealing synergies in the domestic IP supply chain.

Source：腾讯网 · Read the original ↗