POP MART LABUBU x Sanrio Blind Box Sells Out in 1 Minute

POP MART announced the THE MONSTERS x Sanrio family vinyl-face plush pendant blind box, launching online at 22:00 and selling over 30,000 units in one minute. The series includes 6 regular and 1 chase figure, priced at 159 yuan per box or 954 yuan for a full set. The LABUBU x HELLO KITTY vinyl plush figure, priced at 599 yuan, also sold over 9,000 units. AI-generated

Why it matters：The LABUBU x Sanrio blind box sold out in one minute, proving the market power of top-tier IP collaborations.

Source：Bing News: 三丽鸥 联名 · Read the original ↗