TOYHOT ToyHot
中/EN

All news

Every toy-industry item we collected, newest first.

AllReleasesIP & collabsMarketIndustryCapitalEventsReviewsOpinion

Summaries are AI-generated

EventsTamashii Nations Live Action Figure Expo Opens at Akihabara Store Until November 3 2025

Tamashii Nations, Bandai Spirits’ adult collector brand, opened the Live Action Figure Expo at its Akihabara store on September 12 2025, running free until November 3 2025, 10 a.m.–8 p.m. The show debuts new S.H.Figuarts figures such as Kamen Rider Nargo Fantasy Form and Ultra Man Zett Special Color, with pre‑orders opening September 16‑19 (shipping March 2026) and a special October 5 one‑day store‑manager event featuring actor Taiyo Sugiura’s talk‑show and handshake lottery.

BANDAI SPIRITS（PR TIMES） · Original ↗ ·
Figures/GKBandai

EventsPOP MART Osaka Namba Store Opens on September 6

POP MART Japan announced that its flagship outlet, POP MART Osaka Namba Store, will officially open on September 6 2025 in the Dotonbori‑Ebisubashi shopping arcade of Osaka. The launch will feature Japan‑exclusive items and a giveaway for purchases over ¥16,000, and a sign‑event with AZURA designer TWO CLOUDS is scheduled for September 13, with entry potentially subject to a raffle.

泡泡玛特日本 POP MART JAPAN（PR TIMES） · Original ↗ ·
New releaseLimitedPOP MART

EventsMegaHouse to showcase new toys and host interactive events at Tokyo Toy Show 2025 (Aug 28‑31)

MegaHouse announced it will exhibit at the Tokyo Toy Show 2025 from August 28‑31 at Tokyo Big Sight, presenting its latest toys and figures. The booth will feature award‑winning items such as ‘Butaminton’, ‘American Battle Dome’, and ‘Rubik’s Cube Pixel’, and public‑day events including a Butaminton tournament, an American Battle Dome competition and a Rubik’s Cube challenge, with prizes for winners.

MegaHouse（PR TIMES） · Original ↗ ·
Figures/GKArt toysBuilding blocks

Events52TOYS New Releases at Tokyo Wonder Festival 2025 Summer

52TOYS unveiled multiple new products at Tokyo Wonder Festival 2025 Summer, including six Alien items, Kikaider with one-click transformation, and new Beast Box forms like the swing-triggered and original roar series.

52TOYS 新闻 · Original ↗ ·
Figures/GKBuilding blocksArt toys

Events52TOYS Brings Beast Box Series to BW for First Time

From July 11 to 13, 52TOYS debuted at BW in Shanghai, showcasing the Beast Box series and its official comic. The booth featured giant mecha dinosaurs and interactive activities like the Beast Box Master mission and frozen toys.

52TOYS 新闻 · Original ↗ ·
Blind box52TOYS

Events52TOYS Brings 'Super-activation' Series to World Expo China Pavilion in Osaka

From July 7 to 9, 52TOYS was invited to the World Expo China Pavilion in Osaka to showcase the 'Super-activation Bronze Squad' and 'Super-activation Ladies' series. These designer toys blending artifacts with modern life attracted global visitors and are available for purchase at the pavilion's gift shop.

52TOYS 新闻 · Original ↗ ·
Global expansion52TOYS

Events52TOYS Brings NOOK, CiCiLu and More to QDF Toy Show

At the 2025 QDF Toy Show, 52TOYS set up a 'Sunshine Bistro' booth featuring NOOK, CiCiLu, POUKA POUKA, and new IP NINNIC. The event launched CiCiLu 'Shi Guai Zai Ba' figures, NOOK 'OOTD' plush series, and NINNIC 'Pepper Thief' new releases, with many items selling out.

52TOYS 新闻 · Original ↗ ·
Blind boxVinyl plushFigures/GK

EventsPOP MART to Open LABUBU MINI MARKET Pop‑Up Shop in Tokyo Solamachi on July 18

POP MART Japan announced that its pop‑up shop “LABUBU MINI MARKET” will open at Tokyo Solamachi (4th floor, unit 12) from July 18 to August 5, 2025, operating daily from 10:00 to 21:00. The venue will sell exclusive items and THE MONSTERS (LABUBU) Wacky Mart blind‑box series, feature a photo spot from July 17‑27, and offer a fan‑gift campaign: purchases over ¥6,000 earn a fan‑shaped fan, and over ¥14,000 earn a key‑holder.

泡泡玛特日本 POP MART JAPAN（PR TIMES） · Original ↗ ·
LABUBUPOP MART

EventsKaiyodo Announces Wonder Festival 2025 Summer Workshops on July 27 at Makuhari Messe

Kaiyodo will hold Wonder Festival 2025 Summer on July 27, 2025 (Sun) from 10:00 to 17:00 at Makuhari Messe, featuring eight workshops for over 450 participants. Offerings include EVANGELION STORE’s “Yurushito” painting, ARTPLA Eva‑01 (beige) assembly, EXPO2025 mascot “Myakumyaku” free painting, waste‑material animal creation, and a Tyrannosaurus juvenile painting. Some sessions require prior reservation and finished pieces can be taken home.

海洋堂（PR TIMES） · Original ↗ ·
Figures/GK

EventsWonder Festival 2025 Summer to be held at Makuhari Messe on July 27 – venue map and pre‑sale ticket deadline announced

海洋堂宣布，Wonder Festival 2025夏季将于2025年7月27日在幕张MESE举行，门票预售截至7月26日23:59。官方已在特设网站公布展商展位编号及场馆地图，供参观者提前规划路线。本次活动还将推出《新世纪福音战士》30周年特别企划“Eva One Fest”，以及首次“动物造形”主题展区。

海洋堂（PR TIMES） · Original ↗ ·
Figures/GKArt toys

EventsPOP MART to Open Narita Airport Terminal 2 Store on June 28

POP MART Japan announced that its flagship outlet, the Narita Airport Terminal 2 store, will open on June 28 2025 on the 4th floor of the terminal, operating from 8:00 to 20:00 daily. The shop will feature PICK UP items and novelties, and from June 30 a purchase of ¥6,000 or more will include a complimentary THE MONSTERS passport cover. Entry may be limited by a lottery system after opening, with details posted on POP MART’s official social channels.

泡泡玛特日本 POP MART JAPAN（PR TIMES） · Original ↗ ·
New releaseGlobal expansionPOP MART

EventsKaiyodo’s ‘Ikimono One Fest’ Animal Figure Showcase at Wonder Festival Summer 2025

Kaiyodo will launch the ‘Ikimono One Fest’ at the Wonder Festival Summer 2025 in Makuhari Messe on July 27, focusing on animal‑themed figures ranging from insects to dinosaurs. The event features over 90 dealers, with special displays, on‑site sales and hands‑on workshops such as a Velociraptor model kit, allowing visitors to view, purchase and create.

海洋堂（PR TIMES） · Original ↗ ·
Figures/GK

Events52TOYS Brings NOOK, CiCiLu, and Pouka Pouka to 2025 Toy Heart Expo

From May 30 to June 1, 52TOYS showcased three in-house IPs at the 2025 Toy Heart Expo: NOOK, CiCiLu, and Pouka Pouka. The booth featured CiCiLu vinyl-face plush pendants, large-scale figures, and hand-painted figures, as well as Pouka Pouka blind boxes and a limited vinyl-face plush doll.

52TOYS 新闻 · Original ↗ ·
Blind boxVinyl plushFigures/GK

EventsWonder Festival 2025 Summer to Open at Makuhari Messe on July 27 – Ticket Details Released

The organizer, Kaiyodo, announced that Wonder Festival 2025 Summer will take place on July 27, 2025 from 10:00 to 17:00 at Makuhari Messe in Chiba, Japan, spanning halls 1‑8. Ticket options include a 7,500 JPY priority pass, 3,500 JPY advance tickets (A‑F zones) and discounted tickets for under‑22 visitors and afternoon entry, on sale from May 30 to July 26. To mitigate heat, the venue will feature first‑aid stations, wind‑shield tents, free cooling items, and a dedicated hall with rest, food, and workshop areas for a more comfortable experience.

海洋堂（PR TIMES） · Original ↗ ·
Figures/GKArt toys

Events52TOYS Warm Pink Stitch Lights Up Sanlitun Taikoo Li

52TOYS created a 3-meter Stitch sculpture at Sanlitun Taikoo Li as a highlight of the Chinese premiere of Disney's live-action film Lilo & Stitch. To celebrate the film and the upcoming May 20th, 52TOYS launched the Warm Pink Stitch series and decorated its Sanlitun store with a Stitch theme.

52TOYS 新闻 · Original ↗ ·
DisneyStitchBlind box

EventsPOP MART opens new store at Aeon LakeTown Mori on May 3

POP MART Japan announced that its flagship Aeon LakeTown Mori store will open on May 3, 2025 on the third floor of the LakeTown shopping complex in Koshigaya, Saitama. Entry will be limited by a raffle on the opening day and the following day, and purchases of ¥6,000 or more from May 7 will receive a complimentary ‘Twinkle Twinkle’ pendant while supplies last. The store will feature popular IPs such as THE MONSTERS, SKULLPANDA and CRYBABY along with exclusive pick‑up items.

泡泡玛特日本 POP MART JAPAN（PR TIMES） · Original ↗ ·
New releaseBlind boxPOP MART

EventsKotobukiya’s “Kaiju Sekai Seifuku” × “Rose Chronicle” Promotion at JR Tachikawa Station Begins March 31, 2025

Kotobukiya says promotion for the TV anime “Kaiju Sekai Seifuku” featuring Hello! Project’s new unit “Rose Chronicle” will run on station posters and a banner at JR Tachikawa Station’s east‑gate concourse from March 31, 2025 (posters until April 20, banner until April 27). Outdoor screens at ISETAN Tachikawa Vision and Alea Vision will also show the video from March 31 to April 29.

寿屋 Kotobukiya（PR TIMES） · Original ↗ ·
Art toys

EventsPOP MART Pop‑Up Store Opens at Tokyo Station from March 28 to April 10

POP MART Japan announced that a pop‑up store will operate from March 28 to April 10 at Tokyo Station’s Character Street, with entry limited by a lottery. The shop will feature blind boxes from popular IPs such as MOLLY, DIMOO, SKULLPANDA, THE MONSTERS and CRYBABY, and customers spending ¥6,000 or more will receive a limited‑edition THE MONSTERS LABUBU magnetic bottle opener.

泡泡玛特日本 POP MART JAPAN（PR TIMES） · Original ↗ ·
POP MARTMOLLYDIMOO

EventsBandai’s Gundam Figure Exhibition Opens on March 27, 2025 in Akihabara, Tokyo

Bandai’s Tamashii Nations will host the ‘Gundam Figure Exhibition’ from March 27 2025 to September 8 2025 at the Tamashii Nations Store Tokyo in Akihabara, featuring completed Gundam figures from series such as Robot Soul and Metal Build. The event includes a 5‑metre video‑light interactive photo spot, a birthday‑themed showcase, free special books for visitors, and a range of limited‑edition items priced between ¥13,200 and ¥44,000.

BANDAI SPIRITS（PR TIMES） · Original ↗ ·
Figures/GKBandai

EventsTakara Tomy Arts and its subsidiary Penny open “GACHA MATSURI” gacha specialty store at Kansai International Airport (March 18, 2025)

Takara Tomy Arts and its subsidiary Penny will open the “GACHA MATSURI” gacha store on March 18, 2025 at Kansai International Airport’s Terminal 1. The venue will house 155 gacha machines, a ceiling fireworks projection activated by inserting empty capsules, and staff in happi coats, offering a festival‑style experience that celebrates gacha’s 60‑year anniversary and seeks to boost on‑site sales.

多美 Arts（PR TIMES） · Original ↗ ·
Blind boxShows/Pop-upsCards/TCG

EventsTamashii Nations Official Store Opens Temporarily in Osaka from March 19 to October 13

Tamashii Nations opened a limited‑time official store, ‘TAMASHII NATIONS STORE Satellite in OSAKA 2025’, on the 5th floor of Daimaru Umeda in Osaka on March 19, 2025, operating until October 13. The shop offers figures featured in the EXPO2025 Gundam NEXT FUTURE PAVILION, such as the RX‑78F00/E Gundam, the mascot MyakuMyaku movable figure, and various limited‑edition and sustainability‑focused items priced between ¥6,600 and ¥33,000.

BANDAI SPIRITS（PR TIMES） · Original ↗ ·
Shows/Pop-upsFigures/GKBandai

EventsKotobukiya’s TV Anime “Kaiju Sekai Seifuku” Launches on FamilyMart and FamilyPay from March 11, 2025

Kotobukiya’s TV anime “Kaiju Sekai Seifuku” will debut on March 11, 2025 in the FamilyPay app with a “Kaiju Slot” mini‑game and on the LCD screens, in‑store audio and FamilyMartVision displays of roughly 16,200 FamilyMart locations nationwide. The game offers up to ¥100,000 in limited‑time FamilyMart points, and related bromides and stickers are sold via FamilyPrint until January 13, 2026.

寿屋 Kotobukiya（PR TIMES） · Original ↗ ·
Theme parks

EventsBandai Tamashii Nations Hosts Dragon Ball Figure Expo in Akihabara, Tokyo Starting Jan 24, 2025

Bandai’s Tamashii Nations will hold the ‘Dragon Ball Tamashii Nations Figure Expo’ from Jan 24 to Mar 23, 2025 at the Tamashii Nations Store Tokyo in Akihabara, featuring S.H.Figuarts and FIGURARTS ZERO Dragon Ball figures and a diorama of the new anime ‘Dragon Ball DAIMA’. The event will debut the Tamashii Art ‘Dragon Ball Goku & Dragon’ wall‑mounted piece, slated for an October 2025 release, and offer a free pamphlet and an online raffle for the Super Saiyan 2 Goku figure.

BANDAI SPIRITS（PR TIMES） · Original ↗ ·
BandaiDragon BallFigures/GK
Load more